New-Vehicle Prices Continue to Tumble in August, Incentives Up Nearly 50% Year Over Year, according to Kelley Blue Book Estimates News New-Vehicle Prices Continue to Tumble in August, Incentives Up Nearly 50% Year Over Year, according to Kelley Blue Book Estimates riderealm September 30, 2024 ATLANTA, Sept. 10, 2024 – For the 11th straight month, the average transaction price (ATP) for a new... Read More Read more about New-Vehicle Prices Continue to Tumble in August, Incentives Up Nearly 50% Year Over Year, according to Kelley Blue Book Estimates